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Video marketing in digital marketing is critical when it comes to small businesses. Small businesses have lesser budget when comes to overall digital marketing. So, given a choice between content digital marketing and video marketing, video marketing will give a high return of investment.

Video is one of the most sought after ways to brand and showcase your products and services online. With 6.6b population using smartphone, video marketing strategy is important if you want to have further outreach for your business.

The 3 types of video marketing strategies are; Video Marketing. Video Content For Marketing. Explainer Video Production.

Video Marketing is the new media for the metaverse. As internet bandwidth grew, viewing videos on computer and smartphone is becoming a lifestyle.

Video Content for marketing is trend nowadays. Most consumers wants to be educated. They love to be informed buyers. When you focus on educational video marketing. Your brand will be stronger in the buyers’ mind.

Explainer Video production are becoming more popular too. This is a great way for businesses that doesn’t want to have a face to the brand.

With the advancement of the internet network around the world, including the 38 generations of iPhone been released over the last 15 years, watching YouTube and video have becoming a lifestyle for more than 6 billion users around the world.

Just Singapore alone have 5.17 million users of smartphone; from the young to the old. If you like your marketing message to be out there, video marketing is the powerful tool to do it.

A video strategy have a total of 3 stages. Discovery. Creation. Marketing.

Discovery allows the business owner to fully understand the branding, positioning, marketing strategy for the business, product or services.

Once that’s done, Creation can be done in a specific unique way to showcase the branding. This includes the style of shooting, the lighting, the way it’s been presented, including the editing.

Marketing is the final stage. This is the part where we will decide where to upload the video to be seen by thousands of your potential buyers.

A video is always more powerful and important than a static graphic or even copywriting.

You can feel from a video. You can feel the emotions. You can feel the expression. You can even be captivated by the branding of it.

That’s why we believe video marketing is the most powerful marketing tool moving forward.

There are basically 3 types of video content.

Educational video content marketing is the most dominate way to win over your competitors. It’s a tough and expensive process. If your competitors are not willing to invest, you can win by putting in the hard work.

Corporate video content is one of the most sought after video production services in the market. A well crafted corporate video speak a million words to your potential customers.

Explainer video content is gaining popularity recently. For companies that requires a lot of technical explanation, or business owner who doesn’t wants to put a face to the brand. Animated explainer video works perfectly well here!

Yes! Definitely…

If you are after immediate ROI, we can do video marketing and leverage on Google Adwords or Facebook Ads Manager to showcase your marketing messages to get immediate leads.

If you are after long term branding to dominate your industry, weekly educational video marketing would be influential over the long term.

The common social media in Singapore and the South East Asia are Facebook, Instagram, YouTube, TikTok and LinkedIn.

Social media video marketing simply means posting the video content on all these platforms. But, it’s not just simply posting for the sake of posting.

What you post on your corporate social media matters a lot to your long term overall branding.

As the saying goes, “A picture tells a thousand words.” Nowadays, a video tells a million words.

Video is part of our daily life. In YouTube, you have mini videos known as shorts. In Instagram and Facebook, you have reels.

Millions of your buyers are watching videos daily. Why aren’t you using video marketing to attract them into your business?

YouTube is the new media now. It becomes an authority on the internet if you have thousand of subscribers and millions of views for your video content.

YouTube video marketing simply means having a weekly consistent educational video content to attract and gather a group of fans to want to continue to learn from you.